Feeds:
Posts
Comments

Posts Tagged ‘Old Spice’

I love this commercial. Matt Burgress, a copywriter at OLSON, showed this at last week’s UST Ad Fed meeting. I like that my Dad wears Old Spice (i.e. it’s for old people) but Old Spice has been able to successfully reinvent their brand and give Axe some stiff competition. A million+ views in ten days and now it’s on tv.

Read Full Post »